For those of you who came out last night, (over 60 people) our Wilmington Twestival was an incredible display of how social media can impact people, and organizations for the good. Twestivals were held simultaneously last night (February 13, 2009) for Charity: Water, in an effort to raise awareness, and donations for cleaner water in under-developed lands. Twitter was the main “tool” of social media we used to organize this event in literally 10 days..amazing. Pictures of last night are at bottom of this post, if you have any to add to this, send them! Leave comments too.
How much did our Twestival Raise?
We just got our final donation called in this morning from Ana Dawson, with Pre-Paid Legal Services, she and her associates donated $220, and plan on giving a total of $500.00! So with that amount and 100% donations off ticket sales last night we will be able to donate $1,205.00!!!
Our goal was $4,000, but in all honesty, we met, and exceeded our goal. This amount will help fund clean drinking water for 1000’s of people, Wilmington, we should be proud! Remember this was a global event, I can’t wait to see the total numbers from the over 180 cities….Be sure to visit the Twestival site, and Charity: Water site for details soon.
- Social Gathering, Networking.
- Simultaneous broadcast from cities across the globe.
- Donations accepted to fund clean drinking water projects in Africa.
- Witness results of harnessing the power of Twitter, and social media.
- Free Beer, food, clean drinking water.
What else, any prizes? Of course. The first 50 people in the door get a free t-shirt! After that, a donation of $5.00 per shirt. There will also be raffles going on, here are some other prizes being given.
- One free Surf lesson.
- iPod Nano.
- Spectrum Jewelry & Crafts Jewelry.
- Tickets to the Sea Dawgs basketball.
- Who knows what else, just get your tickets!
Please, please come. Help us reach our goal of $4,000.00, the price to fund the building of one well in Africa…
Where do I get my tickets? Please go here. Looking forward to seeing you Thursday!
In the meantime, take a look at our local promotional video, as this will about bring you to tears, and explain why we are doing this.
In September 2008, a group of Twitterers based in London UK decided to organize an event where the local Twitter community could socialize offline; meet the faces behind the avatars, enjoy some entertainment, and tie this in with a food drive and fundraising effort for a local homeless charity. The bulk of the event was organized in under two weeks, via Twitter and utilized the talents and financial support of the local Twittersphere to make this happen.
Fast forward a year, and on February 12, 2009, 100+ cities around the world will be hosting Twestivals which bring together Twitter communities for an evening of fun and to raise money and awareness for charity: water.
This is a big deal. Today, Mashable announced a global media partnership with Twestival to help ensure this is another success, where 100% of the funds raised from the campaign will go directly to support charity:water, a non-profit organization that aims to bring clean, safe drinking water to people in developing nations. This evening, SMCKC met to discuss particulars and had enjoyable time. Thanks @joey96, @markvanbaale, and @smptoday. (We missed you Cindy!!!)
Find a list of all the cities around the globe hosting a 2009 event at http://twestival.com/
I have been chewing on this for some time and is partially the reason why I have chosen to attend SOMA, because I want to really understand this, and I have also grown cold to much of the empty advice out there, along with all the spam I get promising me that I can “Use Twitter to make Millions Today!” or “From Facebook to Your Checkbook in 30 minutes!”, (Yuck, I am making myself sick.)
So, I was happy to see this important subject on our agenda in class last week, and we began dissecting this idea, and will further this week.
The session started off with a truism; “What you can measure you can manage, and what you can manage get’s done.” Obviously, we know that. To be effective as a social media consultant, more is needed than just getting 1,000’s of people on your wall, page views, video downloads, popularity rankings, or the number of DM’s you get each day. It’s about measuring personal interactions, what method of user-generated content is working and which isn’t, then adjusting. Online consumer response and market interaction is much more dynamic than the old school ways of SEO, they just don’t work. (BTW: clarification – SEO and social media – not the same thing)
Finally approaching release, I was able to get a beta of the new version of Twhirl and compare it with another tool I like TweetDeck. (You can get on the beta of 0.8.8. here). Already today, in about 12 hours 2000 (yes, 2000!) from more than 30 countries have downloaded the preview version of our new Twhirl.
For a comparison of Twhirl and TweetDeck, this article is pretty balanced in it’s side by side analysis, even though in the end (prior to the enhancements in 0.8.8., Twhirl still was the leader).
Obviously today, was a busy day for my friend and founder of Twhirl, Loic Le Meur and the whole team @seesmic.com and yet he was able to send me this video message of how it went today before he boarded a plane to Europe. You are the man, Loic!
I’m happy to announce that Tim, our social media leader here at Perspective, will be attending SOMA Leadership Class this semester beginning January 23, 2009! He will be getting certified as an expert in the social media field and look forward to his input into exactly how to help business leaders understand the impact (and importance) of social media, how to develop and implement a real social media solution, building and launching an online community, and much, much more. Check out the very comprehensive curriculum here.
Congratulations Tim! We look forward to your blogging about what your learning and helping us all become even better equipped in this exploding segment. Tim has been dedicated to this area and is developing into one of the most sought after Social Media Experts in the nation. Here at Perspective, we to are expanding our services and focus onto social media consulting to meet the need of business who want to be more successful in this new era.
If you use Twitter as much as Ty and I (and we think you do), you’ll love some of these. First time hearing the term ”mashups”? Twitter mashups put a unique spin on the way we use Twitter. By “mashing” information from Twitter with other applications, you get an unmatchable user experience that can be both fun and useful.
Follow this link from our friends over at Digital Labs to 19 very handy Twitter mashups.
It’s amazing how fast Twitter has evolved. I used to think of this micro-blogging tool as such a time waster until I actually started benefiting from it. If you carefully choose who you follow, you can keep up on late breaking news, get hot tips in your general field, keep up to date with local twitter (er’s) too.
Something however was missing from my Twitter account that I slowly started seeing other people using, custom twitter backgrounds! I must say that if you are truly going to jump into this revolution, you need a good Twitter theme to brand your business, and make you, or your product stand out. Where do you find custom Twitter backgrounds or themes? Well guess what, my wife graciously volunteered to make mine, but now has turned this into a very nice service. You see she is a graphic designer, and naturally evolved into this new arena. So if you need a Twitter background, take a look at our examples of custom themes. If you are new to Twitter and would like to learn how to use it, here is a great free E-book on how to use twitter.