Mobile
Google Ads now for Mobile Devices
Google is now formatting AdWords text and image ads for Android and iPhone mobile browsers. The ads can include mobile-only calls to action, and can be created from standard Google ads run on the Web. More at the Google Mobile blog
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19 Handy Twitter Mashups
If you use Twitter as much as Ty and I (and we think you do), you’ll love some of these. First time hearing the term ”mashups”? Twitter mashups put a unique spin on the way we use Twitter. By “mashing” information from Twitter with other applications, you get an unmatchable user experience that can be both fun and useful.
Follow this link from our friends over at Digital Labs to 19 very handy Twitter mashups.
Google Gets Deeper Into the Mobile Market
For some time now Google has been showing that it is, indeed, serious about being a (if not the) major player in the mobile advertising market. After launching the mobile advertising platform (which is like AdSense for the mobile), Google is now dabbling in the mobile social networks market in a big way.
Google has their own SM site, www.orkut.com, but have also taken over www.zingku.com , a company that makes it possible for marketers to send advertising messages to mobile social networks. Zingku allows users to share a variety of information like content, pictures, text messages, video, email and other activities all over your mobile device.
A very interesting feature that Zingku has introduced is the flyer function. The function makes it possible for marketers to send promotional messages to Zingku members who can choose to receive these messages via a “zing code”. The flyer function allows members to interact with these promotional messages by allowing them to travel through text and picture messages. (Welcome to the 21st century!)
