Custom Facebook Fan Pages, Does Your Brand Have One?
400 Million + people now use Facebook, staggering numbers when you think that there are more users in Facebook than residents in several countries. Today’s Facebook has certainly evolved, it has now become a legitimate place to market your business, and keep your brand presence. To help with this trend, I am seeing more and more branding opportunities with custom Facebook fan pages. 
The benefits are powerful, and smart, take for example this screen-shot of one of our clients who has a “Beach Weddings in NC” website. Beautiful website, but they took things to a whole new branding level, they had a Facebook fan page designed to augment their online presence, and get their brand in front of 1000’s of potential brides! Notice this tab is set to default, this way visitors are steered to becoming a fan of this page, see the “call to action” arrow? Also, this custom html page was designed to reflect the same theme, and brand of the main website, but with a social media twist. Bottom line then is to consider having a custom Facebook fan page designed because they provide the following benefits:
Have You Got Your Google “Buzz This” Button?
Google Buzz Plugin
We at PIM have mixed feelings about Google Buzz. Never have we seen such quick work at creating a “Buzz This” plugin, but we had to try it. Mashable had this plugin on their site literally within a day or 2, and was quick to provide an article on how to install it in Wordpress, this is a must read post!
Welcome MetroMom Online Success TeleSummit Visitors!
If you found your way here from the MetroMom Telesummit going on now, I would like to thank you for dropping by! If you are here because you found us, please stay around too! I mentioned a few things to you such as the video talking about the “Canonical Issues”, this is to your right.
I also talked about the post with the blog tips, and SEO tips, well here it is. Please take time on my blog to view the variety of tips you will get on search engine marketing.
As suggested in my handout and my interview with Kim, please sign up for my blog feed to keep up on the latest tips for Search Engine Marketing.
Additionally, if you want incredible social media tips, sign up for my Social Media Blog.
Don’t Forget Kim DeYoung has some powerful offerings you will want to choose from below.
In addition to this blog, I own several websites dealing with internet & social media marketing. I also belong to several social media sites, and networks and would love to become your friend and follower!
Successful Twitter MeetUp In Wilmington!
What a fun night last night! nearly 50 Wilmington residents assembled at Howe Creek offices near Mayfair to listen to some top notch Twitter advice. For a new twist, we also streamed the Meetup in live broadcast using UStream.tv, and had 10 people watching live from various parts of North Carolina, including Colorado!
Our focus on this Twitter MeetUp was to field questions from the audience people had about Twitter, then our stellar panel answered them.
Questions ranged from “Why use Twitter”, “Using Twitter for business” and “What are your favorite applications for Twitter." Some applications discussed last night included Twollo, Tweet Deck, twhirl, and Twitter grader. Do you have a favorite Twitter application? We want to hear, please leave it in a comment below!
One other neat announcement was Shannan Bowen telling us about the Star News launching a new section of their site listing their Twitter users, and local “tweeps”, here it is: http://www.starnewsonline.com/section/news41
Special thanks to our panelists Bruce Brown of Coldwell Banker Sea Coast Realty, Steve Harrell of Sophic, Shannan Bowen of the Wilmington Star News, and William Lang of Port City Color Copy handled the Ustream PC and fielded questions that came in via the Internet. Oh, I was there of course, Ty Downing with Perspective Internet Marketing and SayItSocial.
Google Launches an online "Qualification" course for Google Analytics
Hot off the Google press. They announced today that they will offer a online courses to people, and thus can become “Qualified.” At first glance this is very similar to their Google Adwords course. Looking forward to taking this..wait, is this going to cost $50 also??
Here are the details:
Press release: http://www.google.com/intl/en/press/annc/20090303_analytics-iq.html
Google Analytics online course: http://www.google.com/support/conversionuniversity/
Quick Power Points For Writing Blog Post’s
Some of you out there are already experienced writers, and employ great SEO techniques within your articles, so these tips will just help emphasize the need to continue, or may be new thoughts. Oh, I also assume you are using Wordpress…..I “Heart” WP…
Obviously these are just guidelines, you can adjust to them as you wish, but I have found great success with my clients with these power points!
Do you have some additional tips? I and our readers would love to hear them, please leave a comment with your tips!
Content writing tips
- 300-400 word posts.
- Apply 2-3% keyword density level (For every 100 words, use key phrases 2 -3 times)
- Hyper-link keywords/phrases (Anchor text) and then link them to pages in main site (if you have one), or other blog posts, including deep level pages. Try to avoid if at all possible hyper-linking the phrase “Click Here” but rather use targeted words, and underline them in your post, people accept the underline as a linked word.
Video: Twitters Spectacular Growth – Co-Founder Evan Williams
Relationships Trump Self Promotion/Selling – Social Media Is Changing Everything
It’s amazing how the landscape of the internet is evolving, especially with regards social media. The way we do business these days has changed, and unless you change your old ways of doing business, you will become extinct.. (Video Below, you must watch!)
Never since the 1800’s has this country seen such a "Social economy" shift, so it’s vital to get involved in social media, that is where people are, your community, your customers are hanging out.
Social media engagement is all about trust, if they know you, trust you, they will buy from you period. Remember "Advocacy" is your $$ ROI. If they like you as person, "they" will tell people about you and your services, thus you should not come across as ’selling’, but be a ‘contributor’.
One last tip…Don’t just ‘Fire’ and throw yourself into social media and barrage people with your services, links, etc..Remember this point: "You never get a second chance at a first impression"
Wilmington Twestival Was a Complete Success!
For those of you who came out last night, (over 60 people) our Wilmington Twestival was an incredible display of how social media can impact people, and organizations for the good. Twestivals were held simultaneously last night (February 13, 2009) for Charity: Water, in an effort to raise awareness, and donations for cleaner water in under-developed lands. Twitter was the main “tool” of social media we used to organize this event in literally 10 days..amazing. Pictures of last night are at bottom of this post, if you have any to add to this, send them! Leave comments too.
How much did our Twestival Raise?
We just got our final donation called in this morning from Ana Dawson, with Pre-Paid Legal Services, she and her associates donated $220, and plan on giving a total of $500.00! So with that amount and 100% donations off ticket sales last night we will be able to donate $1,205.00!!!
Our goal was $4,000, but in all honesty, we met, and exceeded our goal. This amount will help fund clean drinking water for 1000’s of people, Wilmington, we should be proud! Remember this was a global event, I can’t wait to see the total numbers from the over 180 cities….Be sure to visit the Twestival site, and Charity: Water site for details soon.
Twestival 2009 – Wilmington, NC – Are You Coming?
We are just a couple of days away from one incredible world-wide event called Twestival. What will happen Thursday February 12th, 2009 at Port City Pub here in Wilmington, NC?
- Social Gathering, Networking.
- Simultaneous broadcast from cities across the globe.
- Donations accepted to fund clean drinking water projects in Africa.
- Witness results of harnessing the power of Twitter, and social media.
- Free Beer, food, clean drinking water.
What else, any prizes? Of course. The first 50 people in the door get a free t-shirt! After that, a donation of $5.00 per shirt. There will also be raffles going on, here are some other prizes being given.
- One free Surf lesson.
- iPod Nano.
- Spectrum Jewelry & Crafts Jewelry.
- Tickets to the Sea Dawgs basketball.
- Who knows what else, just get your tickets!
Please, please come. Help us reach our goal of $4,000.00, the price to fund the building of one well in Africa…
Where do I get my tickets? Please go here. Looking forward to seeing you Thursday!
